CRUISE NORTH - 2015 - page 12

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CRUICE NORTH 2015
customized and individualized services in
which the entire focus is on the needs of
the guests throughout their entire trip.
DESTINATION:
PORT OF HAMMERFEST
Contact: Knut-Arne Iversen,
Hammerfest Tourist
No. of calls/passengers 2014 /
(Est. 2015): 20 (16) / 18,700 (17,600)
Shorex:
I would have visited the Polar
Bear Society and the Museum of
Reconstruction for Finnmark and Northern
Troms or perhaps rented an e-bike and
explored Hammerfest on my own.
USP:
The world’s northernmost town, from
Pomorian trade to energy town (five energy
sources) and meridian and land surveying
history. Our history is based on Northern
Norway’s oldest town, polar history, the
history of energy and war history.
Successful visit:
Good information, signs,
map, open shops, good activities and
attractions.
Improvements:
Even better reception
at the quayside, good guides, exciting
activities and attractions – an open town.
DESTINATION:
PORT OF ALTA
Contact: Henriette Bismo Eilertsen,
No. of calls/passengers 2014 /
(Est. 2015):  29 (27) / 29,300 (32,200)
Shorex:
In summer I would have chosen
the Alta Museum with its world famous
rock art, as well as the Northern Lights
Cathedral and the Alta Canyon. If I
came in winter I would have gone to the
Sorrisniva Igloo Hotel, the Northern Lights
Cathedral and chased the Northern
Lights.
USP:
The Northern Lights in autumn and
winter. In summer, it’s without doubt the
famous rock art, which is on the UNESCO
World Heritage list.
Successful visit:
Alta is a small
destination so the main things are that
they have good guides and that every-
thing is arranged before they arrive.
Improvements:
Alta wishes to develop a
better tourist information office, which
can really help the guests to get the most
out of their stay. We also want there to
be better offers for the crew on board
the cruise ships. We also want to be able
to offer Northern Lights-related experi-
ences all year round even though in reality
it’s only possible to see it during the
autumn and winter.
DESTINATION:
PORT OF TROMSØ
Contact: Harriet Willassen,
Port of Tromsø,
No. of calls/passengers 2014 / (Est.
2015):  109 (102) / 111,700 (119,200)
Shorex:
I would have gone to the Tromsø
Villmarksenter (wilderness centre).
Imagine driving just 25 minutes out of the
city and enjoying an authentic wilderness
experience with Tove and her family!
Seeing a film of Tove competing in sled
dog races, drinking coffee brewed on the
fire, visiting the dog yard with around
300 Alaskan huskies and having close up
contact with the puppies is something
you’ll remember for life. This is a great
experience for guests of all ages.
Afterwards, I would have taken the
cable car up to Mt Storsteinen for a
panoramic view of Tromsø and the
surrounding mountains. And I would
have rounded off the day with a concert
at the Arctic Cathedral or a cappuccino
and some local food at one of the city’s
pleasant cafés or restaurants. It’s no
coincidence that the city is called the
“Paris of the North”!
USP:
The Urban Arctic. Few other places
enable you to experience the big city
urban services while at the same time
being in the heart of the wild North
Norwegian nature.
Successful visit:
It’s important that the
cruise ship / cruise line plans the stay
so that the passengers have enough
time ashore to experience the city and
its attractions. It’s also important that
the cruise ships have correct and good
information available on board that is
distributed to the passengers so that they
can plan their stay and get the most out
of it.
Polar Park
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